Using the many tools in my writer’s toolbox and the kind of communications discernment which comes from 30 years in the field and a lifetime of enthusiastic writing, my job is to make your message just as clear....and just as compelling…as it can be.
Mission statements – You can tell a lot about a company by its mission statement. Don’t have one? Now might be a good time to create and publish yours. A good mission statement tells what drives a company to do what it does.
Feature Articles – Good feature topics include anything and everything related to your company: recent milestones; enterprise history; operational changes; team successes; and - of course! - the many challenges which lie ahead.
Enterprise policies – Are there company policies that are particularly important to your business? Perhaps clarifying and codifying your industry-leading employee 401K or continuing education plan would represent a competitive advantage.
Executive profiles – A company is only as strong as its executive leadership. Why not introduce employees and stakeholders to company leaders? Tell stakeholders what company leaders do, how long they’ve been at it, and what got them to where they are.
Ford Transmission Anniversary History
A look at Ford's first fifty years in the business of designing and making automatic transmissions.
Ford Transmission Newsletter
An example of a targeted, customized newsletter representing an employee community.
A celebration of an old industrial building in Detroit enjoying new life.
Campus Late Nite
A simple return to Ann Arbor cut through the passage of time.